Privacy Policy

Effective Date: August 10, 2025

1. Introduction

VP Traders (“we,” “our,” or “us”) operates the website www.seafoodselect.in (“Site”), an e-commerce platform providing fresh seafood delivery services based in Coimbatore, India. We are committed to protecting your privacy and handling your personal information with care and transparency.

This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data when you visit our Site or place orders with us. By using our Site, you agree to the collection and use of your information as outlined here. If you do not agree with our practices, please do not use the Site.

2. Information We Collect

We collect personal information to provide and improve our services and fulfill orders effectively. The types of information we gather include:

  • Personal Identification Information: such as your full name, phone number, email address, and shipping or billing addresses that you provide during account registration, checkout, or customer support interactions.
  • Payment Information: details needed to process payments via secure third-party payment gateways. We do not store your complete payment card information on our servers.
  • Technical Information: such as IP address, browser type, operating system, device details, and browsing activity on our Site collected through website analytics tools.
  • Order Data: records of your purchases, transaction dates, and product preferences.
  • Marketing Preferences: your choices related to receiving promotional emails, SMS, or other marketing communications.

This data helps us provide a personalized, secure, and smooth shopping experience.

3. How We Collect Information

Your information is collected primarily through the following methods:

  • Direct Input: When you fill out forms on our Site, such as account registration, checkout forms, subscription forms, or contact/support requests.
  • Automated Collection: Through the use of integrated third-party services and technologies, including website analytics, security tools, and payment processing systems that help us operate, maintain, and improve our website and services.
  • Communication: When you interact with our customer support or marketing teams, whether by email, phone, or messaging platforms.

We strive to collect only the data necessary to serve you better while respecting your privacy.

4. How We Use Your Information

We use the personal information collected for the following purposes:

  • Order Fulfillment: To process, verify, and deliver your orders accurately and efficiently.
  • Communication: To respond to your inquiries, provide customer service, and update you on your orders and account status.
  • Marketing: To send promotional materials, newsletters, special offers, and other marketing communications if you have given your consent.
  • Website Improvement: To analyze site usage and customer feedback for improving our products, services, and website performance.
  • Legal Compliance: To comply with applicable laws, regulations, and protect our legal rights.

We do not use your information for purposes unrelated to the services we provide without your consent.

5. Sharing Your Information

We respect your privacy and do not sell, trade, or rent your personal information to third parties. However, to provide our services, we may share your data with trusted third-party partners who assist us in operating our business and delivering your orders. These include:

  • Payment Processors: To securely handle payment transactions. They process your payment data in accordance with their own privacy policies.
  • Delivery and Shipping Partners: To facilitate the shipment and delivery of your orders. They require your shipping address and contact information to complete deliveries.
  • Service Providers: Such as website hosting, security, marketing, analytics, and customer support vendors who help us maintain and improve the Site and services.
  • Legal and Regulatory Authorities: If required by law, or to protect our legal rights, investigate fraud, or comply with a judicial proceeding.

All third parties we share your data with are contractually obligated to keep your information secure and only use it for the purposes we specify.

6. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including to provide services, comply with legal obligations, resolve disputes, and enforce agreements.

When your data is no longer needed, we securely delete or anonymize it to protect your privacy.

7. Data Security

Protecting your personal information is a top priority for us. We implement multiple security measures including:

  • Encryption: All data transmitted to and from our Site is encrypted using SSL technology to prevent unauthorized access.
  • Access Controls: We restrict access to personal data only to employees and service providers who need it to perform their duties.
  • Security Software: We use security plugins like Wordfence with two-factor authentication (2FA) to safeguard against unauthorized access and cyber threats.
  • Regular Updates and Monitoring: Our systems and software are regularly updated and monitored for vulnerabilities.

While we strive to protect your data, no security system is impenetrable. We cannot guarantee absolute security but commit to continual improvement of our practices.

8. Cookies and Tracking Technologies

We use cookies and similar tracking technologies through WordPress plugins and third-party tools to improve your experience, analyze Site traffic, and support marketing efforts. These technologies may include:

  • Essential Cookies: Necessary for core Site functionality such as user sessions and security.
  • Analytics Cookies: Help us understand how visitors interact with our Site so we can improve its performance.
  • Marketing Cookies: Used to deliver personalized ads and promotions based on your interests.

By using our Site, you consent to the use of cookies and tracking technologies as described in this Privacy Policy. You can manage or disable cookies via your browser settings, though some Site features may not work properly without cookies.

If you wish to opt out of tracking or marketing communications, you can contact us at care@seafoodselect.in for assistance.

9. Your Rights and Choices

You have certain rights regarding your personal data, including:

  • Access: You may request a copy of the personal data we hold about you.
  • Correction: You can request us to correct any inaccurate or incomplete information.
  • Deletion: Where applicable, you have the right to request deletion of your personal data, unless we are legally required to retain it.
  • Marketing Preferences: You can withdraw your consent for receiving marketing emails, SMS, or calls at any time by contacting us or using the unsubscribe links in our communications.
  • Objection and Restriction: You may object to or request restriction of certain processing activities under applicable laws.

To exercise these rights, please contact us at care@seafoodselect.in. We will respond within the timeframe required by law.

10. International Data Transfers

Your personal information may be transferred to and maintained on servers or service providers located outside India, where data protection laws may differ. We ensure that such transfers comply with applicable legal requirements and that your data remains protected with adequate safeguards.

11. Children’s Privacy

Our services and Site are not intended for individuals under the age of 18. We do not knowingly collect personal data from children. If we become aware that we have inadvertently collected personal data from a child under 18, we will promptly delete such information. If you believe we have collected data from a minor, please contact us immediately.

12. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, technology, or legal requirements. When we make significant updates, we will notify you by posting a prominent notice on our Site or by other means. Your continued use of our Site after changes indicates your acceptance of the updated policy.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or how your data is handled, please contact us:

VP Traders
13 Bharathi Nagar, Kovaipudur
Coimbatore, Tamil Nadu, 641042
India
Email: care@seafoodselect.in
Phone: +91 9361693817